A Somewhat Subdued Book Launch

On November 18, 2021 By Sarah AngletonIn Books, History22 Comments

This has been a difficult week in the household of practical history. My sweet mother-in-law passed away after a long health struggle. It’s been an emotional time of grieving and planning and hosting, and it has not been a week for posting or commenting. I am sorry about that, and I am working to catch up.

In general, I would suggest that one might wish to avoid big, emotionally difficult life events when launching a book. Of course, since big, emotionally difficult life events are rarely planned, here we are. Because the other thing that happened this week is that my third historical novel launched into the world.

I had originally planned to post that announcement accompanied by some interesting history, a little whimsy, and much fanfare. Instead, I’m just going to post the prologue of the book. If you get to the end of the prologue and you would like to keep reading, you can get the book here: mybook.to/PurchaseOnAmazon or here: https://books2read.com/u/31KjGw I would also really appreciate that if you are on Goodreads and feel so compelled, you go ahead and mark it as “Want to Read”: https://bit.ly/3osuNGV. And, of course, reviews are an author’s best friend. Thanks!

Prologue

August 13, 1837

Even the buzz of the insects hushed as the final preacher of the Sabbath day stepped onto the stage to claim the pulpit. It was this man they’d come to see—the farmers and the merchants, the ladies in their finest silks, the young lawyer who, at the request of his friends, had left piles of work in his office six miles away in Springfield only to hear the renowned speaker.

Peter Akers didn’t disappoint. He was a giant of a man. More than six feet tall and broad with long limbs and large hands that animated his speech, he loomed above the crowd. They leaned into his words in the slick heat of the Illinois summer.

He began his sermon with a text from Zechariah 9:9: Rejoice greatly, O daughter of Zion; shout, O daughter of Jerusalem; behold thy King cometh unto thee. Akers favored the Old Testament prophets, often preaching from these strange and ancient texts sometimes for hours, diving without hesitation into high-minded allegory and apocalyptic language, inviting his congregation to ascend with him to new intellectual heights.

Also, this happened.
#1 New Release in one fairly obscure category on Amazon. But that’s something. I think.

His were not the emotionally exhilarating sermons of his colleagues. He neither condemned nor flattered. His words did not inspire the quaking and contorting otherwise common at camp meeting revivals, yet he held his audience rapt and eager.

Like Jacob of old, Akers wrestled with God, and all who listened came away changed. His sermon danced among the words of God’s prophets, from Zechariah to Isaiah, from Ezekiel’s proclamations of the unrighteous overturned, to the book of Revelation and Babylon’s inevitable fall.

And the merchants of the earth shall weep and mourn over her; for no man buyeth their merchandise anymore: the merchandise of silver and gold and precious stone, of wine and oil and fine flour, of sheep and horses and chariots and slaves and the souls of men.

Akers paused here, his eyes raised to heaven and at the same time locked into the hearts of each silent person awaiting the forthcoming conclusion, breaths held in anticipation.

“If we interpret the prophecies of this Book correctly. . .” Though the preacher’s commanding voice lowered to nearly a whisper, not a word could be missed. “There will soon come a time when the head and front of this offending shall be broken; a time when slave-ships, like beasts of prey, will no longer steal along the coast of defenseless Africa. When we shall cease to trade in the flesh and souls of men but will instead expel forever from this land the manacle and the whip.

“I am not a prophet,” Akers explained to a congregation that did not believe him. “But a student of the Prophets. American slavery will come to an end in some near decade.”

At these words, shifting and murmuring rose in the crowd, some perhaps angry but most filled with hope and awe at the sheer audacity of the assertion. Undaunted by the excitement, Akers carried on, saying, “Who can tell but that the man who shall lead us through this strife might be standing in this presence.”

This was a pronouncement rather than a question. The preacher paused, giving space for the seed of prophetic vision to find fertile soil.

At the edge of the crowd, the young lawyer drew a long breath, rubbed his weary eyes, and reflected on the preacher’s powerful words.

One of his friends clapped him on the back. “What do you think, Mr. Lincoln? Are you glad you came with us?”

“As odd as it seems,” he answered with only slight hesitation, “When the preacher described those changes and revolutions, I was deeply impressed that I should somehow strangely mix up with them.”

He did not wait for a response from his dumbfounded friend, but stood tall and stretched the stiffness from his shoulders and limbs as he thought of the many tasks awaiting him on his desk, and of the much greater work he’d yet to begin.

Which Commercial Will You Root For?

On February 4, 2021February 4, 2021 By Sarah AngletonIn Sports, Television20 Comments

On July 4, 1941 the Brooklyn Dodgers took on the Philadelphia Phillies at home in Ebbets Field, a game that was broadcast on local television station WNBT. Though only about 1% of US homes had a television at the time, maybe as many as four thousand households tuned in. It was probably less than that, but just before the game started, those watching also got to see a ten second advertisement for the Bulova Watch Company.

Remembered as the first ever television commercial, it cost less than ten dollars to create, somewhere in the neighborhood of $70-$160 in 2021 dollars. I have no idea what the return on investment for this commercial was, but given that the same company produced the first radio spot advertisement in 1926 and in 1931 engaged in the watch industry’s first million-dollar advertising campaign through its retail partners, I think it’s a safe bet that Bulova thought it was money well spent. That might be especially true since we’re still talking about it eighty years later.

And it seems like a particularly reasonable price tag when you consider that the bidding for a 30-second commercial time slot for this weekend’s Super Bowl 55 began at 5.6 million dollars. Of course, commercial slots aren’t always quite that expensive. When that one pirate-themed team with the quarterback who cheats takes on the Great State of Missouri’s one and only professional football team which just happens to be the reigning champion, more than 100 million people are expected to be watching.

Eighty years later America still runs on Bulova time.
photo credit: Max Grabert Bulova Precisionist Champlain 98B142 via photopin (license)

As much as it might sound like I do, I don’t really have a dog in this fight. I tried for a while because my husband enjoys watching the sport, but I’ve never much cared for American football. Now more and more it just feels like I’m watching repeated brain trauma.

So, like an estimated 37 million of my closest friends, I will tune into the commercials and use the football breaks to go to the bathroom, enjoy some snacks, or perhaps read a book. I am reading a really good one right now. I will root for the best commercials, those that stick with me because they made me laugh, or cry, or admire their cleverness.

I don’t really have a dog in that fight either because I couldn’t quite swing the $5.6 million. A while back I did spend exactly zero dollars of 1941 currency to produce two book trailers that I have now posted (for the bargain price of zero dollars in 2021 currency) here on my blog where nearly 5,000 followers could potentially see them. It will probably be somewhat less than that and they aren’t exactly Super Bowl quality, but who knows? Maybe people will still be talking about them eighty years from now.

Four Score and Seven Words to Go

On January 30, 2020January 30, 2020 By Sarah AngletonIn Books, History, Writing9 Comments

On November 2, 1863, a man named David Wills, writing on behalf of the governor of Pennsylvania, asked then president of the United States Abraham Lincoln if he might consider making “a few appropriate remarks” at the November 19th consecration ceremony of a new cemetery for the many soldiers who had died at the Battle of Gettysburg.

Gettysburg address — Lincoln’s in there somewhere making a few appropriate remarks. Just upper left of center, I think. Photographer attributions vary from unidentified (William Frassanito) to Mathew Brady (NARA) and David Bachrach (1845-1921) (Center for Civil War Photography). [Public domain]

The main speaker was to be Edward Everett, who allegedly spoke eloquently for nearly two hours, as everyone pretty much expected. History books rarely recount what he said. Then it was Lincoln’s turn. The president spoke relatively few words. Not even three hundred, in fact. And, diagnosed not long after with smallpox, he probably wasn’t feeling very well at the time. Still, most American school children could recite at least some of them.

Rumors have long circulated that the president dashed off the speech while on the train to the event, but that probably isn’t quite true. I don’t doubt that he fine-tuned and finalized a little of his phrasing on that train, but he’d known for a couple of weeks that he’d have to say something. Various observations place him scribbling notes between photo shoots and presidential responsibilities in the days leading up to the event. Most likely he thought a great deal about the words he would say.

I can’t speak for all writers and orators, but I know that for me much composition occurs in my head, swirling in the background of whatever essential tasks I’m completing. Sometimes I dash off a note or two to help me remember later, and then when I finally get a few dedicated moments, I have someplace to start and a great deal to pull together.

I think this is probably how it worked for Lincoln when he delivered what has become his most remembered address.

I was hoping something similar would happen with my blog post this week. You see, it’s been busy around here. I’m getting ready to launch a new book in a little less than a week, which means I have been spending a lot of time preparing. I’ve been upping my game on social media, sending off press releases, scheduling events, cranking out posts for an upcoming blog tour, and designing graphics. I even made a book trailer.

And then there’s my family, still busy doing all the many things they do while also expecting to occasionally eat and/or spend time together.

So, I was definitely hoping for some inspiration for this week’s practical history blog post. Unfortunately, if ideas were swirling somewhere in the background while I was busy elsewhere, I didn’t get them scribbled down.

But Abraham Lincoln is pretty inspiring as historical figures go. And though I think I can be fairly certain that “the world will little note, nor long remember” what I’ve written here, I can at least say I got it done.

5 more days until publication! Follow this link to check out more information about the book, or follow this one to sign up to receive occasional email updates.

Coming Soon . . .

On August 23, 2018August 23, 2018 By Sarah AngletonIn Books, Movies12 Comments

In 1913, Marcus Loews, founder of Loew’s Theatres and later the Metro-Goldwyn-Mayer (MGM) film studio, hired a young press agent named Nils Granlund to market a vaudeville show called Hanky Panky. Granlund must have turned out to be pretty good at his job because he was soon promoted to publicity manager for all of Loew’s Theatres.

In this position, Granlund used live revues to encourage more interest in some of Loew’s underperforming theaters. Then he thought further outside the box and spliced together some rehearsal footage from the Broadway show The Pleasure Seekers and tacked it onto the end of a film. The viewing audience was intrigued. People whispered furiously to one another to express whether or not they might want to see the play and to ask for their turn with the ultra-large mega-tub of popcorn with extra butter.

buttery movie popcorn — And now I’m wondering how popcorn became so linked to movies. Also I’m a little bit hungry. via Pixabay

Okay, I don’t really know about that last part. The history of movie popcorn is another post. But the point is, the movie trailer was born. And it caught on with other promoters who, eventually moving it to the front end of the film so an audience would suffer through it, used them across the United States and throughout the world.

Of course we see trailers everywhere now. Thanks to the genius of Nils Granlund, trailers make up the first fifteen minutes of any movie-going experience. That’s just about enough time for you and your friends to get through the ultra-large mega-tub of extra buttery popcorn. Don’t worry. It comes with free refills.

Trailers are also some of the most emotionally stirring ads on television, the conversation pieces shared across social media platforms, and the third most watched type of video on the Internet, behind news and I guess maybe those hours-long YouTube productions featuring some guy playing a video game in his mother’s basement.

And though it took nearly a century for it to catch up, the book industry is now making trailers, too. Most aren’t as fancy as the slick media masterpieces made by people who know what they’re doing. Many are created by the authors themselves on shoestring budgets and with no discernible talent for movie-making.

But they serve the same purpose as both that early collection of rehearsal footage slapped together by Nils Granlund and the first glimpses of the most highly anticipated thirty-seventh retelling of the story of Spiderman. They stir in us an emotional response, and spark in us a desire to share in the enthusiasm of an artist who has poured time and energy and heart into his or her art.

So, of course, I made one.

Exactly two weeks from today my novel will make its official entrance into the world. I know that it won’t be for all of you. Every book has its reader and every reader has his or her book. But I hope you’ll watch the trailer I made on a shoestring budget and with no discernible talent for movie-making. If you do find yourself emotionally stirred or mildly interested or even if you just want to show your friends the worst example of a book trailer you’ve ever seen, I hope you’ll share it.

Thanks!